DESIGN ELEMENTS: A GRAPHIC STYLE MANUAL EN MÉXICO CIUDAD DE
Design Elements: A Graphic Style Manual (Inglés) Tapa blanda 1 Abril 2007
de Timothy Samara (Author)
Detalles del producto
Pasta blanda: 272 páginas
Editor: Rockport Publishers; Edición: First Edition (1 de abril de 2007)
Idioma: Inglés
ISBN-10: 1592532616
ISBN-13: 978-1592532612
Dimensiones del producto: 21 x 1.9 x 26 cm
Peso del envío: 998 g
The graphic design equivalent to Strunk & White's The Elements of Style
This book is simply the most compact and lucid handbook available outlining the basic principles of layout, typography, color usage, and space.
Being a creative designer is often about coming up with unique design solutions. Unfortunately, when the basic rules of design are ignored in an effort to be distinctive, design becomes useless. In language, a departure from the rules is only appreciated as great literature if recognition of the rules underlies the text. Graphic design is a "visual language," and brilliance is recognized in designers whose work seems to break all the rules, yet communicates its messages clearly.
This book is a fun and accessible handbook that presents the fundamentals of design in lists, tips, brief text, and examples. Chapters include Graphic Design: What It Is; What Are They and What Do They Do?; 20 Basic Rules of Good Design; Form and Space-The Basics; Color Fundamentals; Choosing and Using Type; The World of Imagery; Putting it All Together?Essential Layout Concepts; The Right Design Choices: 20 Reminders for Working Designers; and Breaking the Rules: When and Why to Challenge all the Rules of this Book.
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